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Saturday, June 25, 2011

Cameron Diaz Is the New Face of Tag Heuer

 Cameron Diaz Actress Cameron Diaz appears onstage at Spike TV's 5th Annual "Guys Choice Awards" at Sony Studios on June 4, 2011 in Culver City, California.

What does Cameron Diaz have in common with Tiger Woods and Maria Sharapova? Well, up until today, not much. But now she can say that she's part of the exclusive Tag Heuer brand ambassador club.

E! reports that Cameron has agreed to endorse the Swiss watch company's high end watches. The multi-million dollar deal includes a worldwide ad campaign that will run for several years. According to an E! insider, the company is putting a lot of weight on Cameron's image and says:

Cameron doesn't do many endorsements, so the company thinks she will make a big splash.
Guess we're going to pay a lot more attention to Cameron's wrists from here on out.

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